05 Feb VIDEO: The Roots, Alyssa Milano, French Montana & More Arrive at the MAXIM Super Bowl Party

The Maxim Super Bowl Party 2015 Arizona

The Maxim Super Bowl Party was one of the most anticipated bashes of the Super Bowl XLIX weekend in Arizona. One of the toughest parties to get into, about 2,000 partygoers roamed two airplane hangars for a massive, star-studded event.  There were private jets, helicopters, a hot air balloon, and a drag strip with racing Dodge Vipers and Challenger Hellcats. Brands like Hugo Boss, Johnnie Walker, Buffalo Jeans, Dodge, Dos Equis and Timex signed on to sponsor a fest that featured Ludacris, Nick Cannon, DJ Vice, and dozens of luminaries, including Sir Paul McCartney, Jerome Bettis, Alyssa Milano, Chris Pratt, Brandon Marshall and many, many more.The star-studded night attracted some of the most notable celebrities, athletes and industry VIP’s including Chris Evans, Chris Pratt, Anna Faris, Paul McCartney, Bryan Greenberg, Zachary Levi, Kellan Lutz, Chase Crawford, French Montana, Alyssa Milano, Ian Ziering, AnnaLynne McCord, Tom Arnold, The Roots, DJ Cedric Gervais, DJ Questlove, Bow Wow, Hill Harper, JB Smoove, Adam Richman, Stephen Colletti, Tahj Mowry, Steve Weatherford, Prince Amukamara, Montee Ball, Jerome Bettis, Latavius Murray, Blake Bortles, as well as Hugo Boss Parfums ambassador Victor Cruz. Grammy Award Winner Ludacris treated guests to a surprise live concert of his numerous chart-topping hits and Nick Cannon performed while DJ Vice played as guests danced through the night.

Chef Aarón Sánchez of Food Network’s Chopped turned up the heat with a bold Tabasco menu created exclusively for the party.  Celebs started off the night as they entered the red carpet and made a stop on the Tabasco Hot Spot for a photo before entering the airport hanger that featured contortionists and ariel acrobatics. The event was presented by Hugo Boss Parfums, which partnered with the NFL for its “Success Beyond the Game” campaign, bringing together men who have achieved success beyond their discipline with the brand’s classic scents for men: Boss Bottles., Boss Bottled. Night. and Hugo Man.

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